WhatsApp Business integration

Send text, media and template messages from your WhatsApp Business number.

Communication4 triggers · 22 actions

Connect WhatsApp Business free See what you can automate

Build it by describing it

Type a sentence like this and the copilot builds, validates and simulates the workflow.

When “New Incoming Message” happens in WhatsApp Business, check the details with AI, then “Send Message” and tell my team in Slack.

Simulated before it goes live
Fixes proposed when something breaks
One credit per run

Triggers

Start a workflow when this happens

WHEN
New Incoming Message
Fires when a customer sends your business number a message.
WHEN
New Message Reaction
Fires when a customer reacts to one of your messages with an emoji, or removes a reaction.
WHEN
Message Status Updated
Fires when a message you sent is delivered, read, or fails.
WHEN
Template Status Updated
Fires when Meta approves, rejects, pauses or otherwise changes a message template.

Actions

Then Calibra can do this for you

DO
Send Message
Send a text message through WhatsApp.
DO
Send Media
Send an image, video, audio, document or sticker by URL.
DO
Send Template Message
Send an approved template, filling in its placeholders.
DO
Send Interactive Buttons
Sends a message with up to three quick-reply buttons.
DO
Send Interactive List
Sends a message that opens a menu of up to ten selectable rows.
DO
Send Interactive CTA URL
Sends a message with a single button that opens a web link.
DO
Send Location
Sends a map pin for a latitude and longitude.
DO
Send Contact
Sends a contact card the recipient can save.
DO
Send Reaction
Reacts to a message with an emoji, or removes an existing reaction.
DO
Mark Message As Read
Shows the sender blue ticks for a received message, optionally with a typing indicator.
DO
Upload Media
Uploads a file to WhatsApp and returns a media ID you can send.
DO
Get Media URL
Looks up a media ID and returns its download URL and metadata.
DO
Download Media
Downloads a received media file so later steps can use it.
DO
Delete Media
Deletes an uploaded media file from WhatsApp.
DO
List Message Templates
Lists the message templates on the business account, optionally filtered by status.
DO
Create Message Template
Submits a new message template for Meta review.
DO
Edit Message Template
Replaces the components of an existing template and resubmits it for review.
DO
Delete Message Template
Deletes a message template from the business account.
DO
List Phone Numbers
Lists the phone numbers registered on the business account.
DO
Get Phone Number
Returns the details and health of one business phone number.
DO
Get Business Profile
Returns the public business profile shown for a phone number.
DO
Update Business Profile
Updates the public business profile for a phone number. Empty fields are left unchanged.

Ready-made workflows with WhatsApp Business

Install, connect your apps and switch on.

After-hours WhatsApp support with AIAI answers your customers' frequently asked questions on WhatsApp. WhatsApp Business · Anthropic Claude

Questions

Is the WhatsApp Business integration free?

Yes. WhatsApp Business is available on every Calibra plan, including the free plan, which needs no card.

How is WhatsApp Business usage billed?

Calibra charges one credit per workflow run, however many steps it has. Steps that read from or write to this app do not cost extra.

Can I connect WhatsApp Business without writing code?

Yes. Describe the process in plain words and the AI copilot builds the workflow with WhatsApp Business for you. You can also use templates or the visual editor.

Describe your first process. Watch it run today.

Free plan, no card. One credit per run, however many steps it has.

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